About Us

Gold & Diamond Co. pays cash on the spot for any gold, silver, platinum, jewelry and watches. No purchase is too small or too large! Walk away with CASH today!
  • Find the value of your unwanted jewelry
  • Buy and sell luxury watch brands
  • Invest in gold, silver, platinum, etc.
  • Highest prices paid for diamonds and diamond jewelry

Need Help Today? Give Us A Call

Fayetteville - (479) 301-2438

Fort Smith - (479) 434-4868

Services We Offer

High Quality Service, Fast and Friendly Experience

We are one of the few places that will pay you for your diamonds. Big or small, every diamond has a value. Diamonds over 1ct are in high demand right now, and we are paying a premium!
Luxury Watches
We buy and sellĀ watches, especially Rolex, Audemars Piguet, Tag, Breitling and other luxury watch brands.
We Buy
Bring us your old jewelry, watches, any gold, silver, and platinum, etc. and earn top dollar for your items and get cash today.
Jewelry and Watch Repair
We can handle any repair or watch service, quickly and affordably! 
We specialize in all gold, silver and platinum coins and bars.
Trusted Staff

Our knowledgeable team are always up to date on all jewelry and precious metal markets. And will always make you the best offer for your items.


Important FAQs

Is my gold and silver worth much?
Gold, silver and platinum are sky high! Your items will add up in value quickly. Our average customer walks away with over $400 and some get $1000s for unwanted jewelry that was just sitting around.
How do I sell my watches and jewelry to you?
All you have to do is bring it in and we'll handle the rest! We will determine a value right there on the spot in front of you in as little as 5 to 10 minutes.
Can I get my jewelry repaired there?
Absolutely! We can do any jewelry repair or watch service, quickly and affordably. Everything from replacing a missing stone to fixing a broken chain, or completely refurbishing an old ring. 
I want to invest in gold or silver, can you help?

We have helped 1000s of people buy and sell gold, silver and platinum bullion over the years. We are one of the only places in Arkansas with an XRF Machine to ensure you are getting genuine precious metals.

I'm wanting to buy a Rolex, can you help?
Rolex and Audemars Piguet are our specialty. We can help advise you which models will hold the best value and fit your needs. All for an unbeatable price!

Contact Us

Fayetteville Location 

Fiesta Square
3021 North College Avenue
Fayetteville Arkansas, 72703

Fort Smith Location 

Across From Walmart on Zero
2600 South Zero Street
Fort Smith Arkansas 72903